Why I think spas are for everybody
Digital Marketing Apprentice, Nilesh, explores how a rise in awareness around self-care and wellbeing means more men are embracing spas.
Read full postMore of us are discovering the power, joy and benefits of a spa break than ever before, which hopefully means that more of us are not only paying attention to our wellbeing, but are enjoying it too!
According to Mindbody’s 2021 edition of its annual State of the Spa and Salon Industry Report, which included surveys of 1,230 US consumers and 1,200 US wellness businesses we’re all choosing to spend more of our time pampering, relaxing and treating our minds and bodies like the temples that they are with a little help from the spa world.
Those heading to spas are also being more adventurous with their choices, with 59% saying they were more open to trying new therapies than before the pandemic.
Similar trends are reported in the UK. In July, Champneys surveyed 2000 people and found that:
What’s really exciting about the change in attitudes from our perspective, is that it signals a real change in how the spa industry is viewed. We have often talked about how many different types of spa experience there are around, suiting a variety of locations, occasions, budgets, time frames and treatment options. Spas are a place for channelling wellness, and enjoying it, and it’s amazing to see more people accessing and discovering this wonderful world than ever before!
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Digital Marketing Apprentice, Nilesh, explores how a rise in awareness around self-care and wellbeing means more men are embracing spas.
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